Life Is Good Promo Code: Verified Coupons 75% Off in October 2025

In a world that often feels complicated, the simple, powerful message of Life is Good has a way of cutting through the noise. What started in 1994 with two brothers, Bert and John Jacobs, selling T-shirts from a van has blossomed into a full-blown lifestyle brand dedicated to spreading the power of optimism. Their iconic smiling stick figure, Jake, has become a global symbol for finding the good in every day, a mission that resonates now more than ever. The brand continues to lean into its joyful ethos, recently launching a global collaboration with the equally iconic Smiley brand to create a "Worldwide Positive Lifestyle Movement."

For clothing enthusiasts, Life is Good represents more than just a purchase; it's an investment in comfort, quality, and a positive mindset. The brand has built a loyal following by producing durable, incredibly soft apparel that feels like an old favorite from the very first wear. But for savvy shoppers, the real appeal lies in the fact that this feel-good fashion doesn't have to come with a hefty price tag. Much like the thrill of finding a hidden gem on the Target clearance rack or scoring a rare Urban Outfitters promo, landing a great deal on Life is Good apparel is a win-win. You get to wear your optimism on your sleeve and keep your wallet happy. And that's where we come in. Here at DealNews, our mission is to make sure you never have to choose between quality and savings.

Top Life is Good Offers

Life is Good Coupon

$15 off $75, $25 off $175

Use coupon code "MOREISMORE" in October 2025 to cut $15 off orders of $75 or more, $20 off orders of $100 or more, or $25 off orders of $175 or more. It applies to full-pirce items only. All orders get free shipping. Deal ends October 16.

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Life is Good Sale

Up to 40% off

Shop T-shirts, hoodies, shorts, hats, and more for men, women, and kids' in this October 2025 sale. Kids' styles start from $8, women's from $10, and men's from $12. Plus, all orders ships for free.

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Life is Good Men's Sale

Up to 40% off

Shop T-shirts from $12, sleepwear from $15, hoodies from $22, and more in this October 2025 sale. Nearly 400 products are discounted in total. Plus, all orders get free shipping.

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Life is Good Women's Sale

Up to 40% off

Shop sleepwear from $10, T-shirts from $15, hoodies from $20, and more. Nearly 800 items are discounted in this October 2025 sale. Plus, all orders get free shipping.

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Life is Good Kids' Sale

Up to 50% off

Over 100 discounts are on offer in this October 2025 sale. Shop short-sleeve tees from $8, and long-sleeve from $10. Plus, all orders get fre shipping.

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Life is Good Bags Deals

Up to 64% off

Save on several styles of tote bags, as well as a belt bag that's just $9.99. The totes start from $75. Plus, all orders ship for free.

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Life is Good Hat Sale

Up to 75% off

Over 80 styles are discounted in this October 2025 hat sale. Kids' styles start from $5, and adults' from $8. Plus, all orders ship for free.

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Life is Good Newsletter Coupon

Up to 40% off + extra 15% off

Sign up for Life is Good's email newsletter, and you'll get a one-use 15% off coupon code. It stacks with sale items, already marked up to 40% off. Plus, all orders get free shipping.

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Life is Good Men's Multipacks

Up to 33% off

Shop over 30 men's T-shirt, joggers, and shorts multi-packs. Deals start from $50. Plus, all orders ship for free.

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Life is Good Women's Multipacks

Up to 30% off

Shop nearly 70 multipack discounts in October 2025. T-shirt packs start from $35, tank top packs from $40, and pants packs from $79. Plus, all orders get free shipping.

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Life is Good T-Shirt & Hat Combo

$40

Add a qualifying T-shirt (starting from $30) and a qualifying hat (starting from $29) to your cart, and the total in-cart will automatically drop to $40. That's a savings of at least $19. Plus, all orders get free shipping. Deal ends December 31.

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Life is Good Solid Short-Sleeve T-Shirts

2 for $35, or 3 for $50

Add any two of these $25 T-shirts to your cart, and the price will drop to $35; add any three, and it'll drop to $50, with no coupon code required. That's a savings of $15 to $25 in October 2025. All orders ship for free.

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Life is Good Solid Long-Sleeve T-Shirts

2 for $45, 3 for $60

Add any two of these $31 T-shirts to your cart, and the price will drop to $45; add any three, and it'll drop to $60, with no coupon code required. That's a savings of $17 to $33 in October 2025. All orders ship for free. Deal ends December 31.

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Life is Good Women's Solid Tank Tops

2 for $30 or 3 for $40

Add any two of these $22 tank tops to your cart, and the price will drop to $30; add any three, and it'll drop to $40, with no coupon code required. That's a savings of $14 to $26 in October 2025. All orders ship for free. Deal ends December 31.

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Life is Good Kids' Solid T-Shirts

2 from $20, or 3 from $25

Add any two of these kids' short-sleeve T-shirts to your cart, and the price will drop to $20; add any three, and it'll drop to $25, with no coupon code required. That's a savings of $4 to $11 in October 2025. Also, two long-sleeve T-shirts drop to $28, and three to $40, for a savings of $4 to $8. All orders ship for free. Deal ends December 31.

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Life is Good Candle Deals

2 for $30, or 3 for $40

Add any two of these $18 candles to your cart, and use promo code "CANDLEDEAL" to drop the price to $30; add any three, and it'll drop to $40. That's a savings of $6 to $14 in October 2025. All orders ship for free. Deal ends December 31.

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Life is Good Hats Deal

2 for $35

Add any two of these hats to your cart, and the price will drop to $35. That's a savings of $23 to $25 in October 2025, with no coupon code required. All orders ship for free. Deal ends December 31.

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Life is Good Mugs Deals

2 for $20

Add any two of these $15 mugs to your cart, and the price will drop to $20 with no coupon code required. That's a $10 savings in October 2025. All orders ship for free. Deal ends December 31.

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Life is Good Long-Sleeve T-Shirt & Hat Bundle

$45

Add any qualifying long-sleeve T-shirt and hat to your cart, and the price will automatically drop to $45. For men's and women's styles, that's a savings of $19 in October 2025. Shipping is free. Deal ends December 31.

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Life is Good Solid Sweats Sale

25% off two or more

Add any two or more qualifying Simply True sweatshirts or joggers to your cart to get 25% off in-cart. The discount will apply automatically. All orders get free shipping in October 2025.

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What Life is Good Promo Codes Are Available This October?

The great news for deal seekers is that Life is Good is almost always running some kind of promotion. Whether it's a percentage off your total order, a multi-buy offer, or a special freebie, there's always a way to save. The brand is known for being generous with its discounts, ensuring you can stock up on your favorite positive-minded gear without waiting for a once-a-year sale. The savings landscape is looking particularly bright in late 2025.

You'll find a healthy mix of sitewide discounts perfect for a full wardrobe refresh, tiered dollar-off codes that reward bigger shopping carts, and fantastic bundle deals on their core products. Here are some of the best verified Life is Good promo codes and offers you can take advantage of right now:

• HARVEST – Get $30 off orders of $100 or more. This is an ideal code for stocking up for the season or buying gifts for the whole family. (Expires: October 20, 2025)
• BONUS15 – Receive $15 off your purchase of $75 or more. A great little bonus for a mid-sized order. (Expires: October 22, 2025)
• GOODFRIENDS – Enjoy a generous 25% off your entire sitewide purchase. This is a fantastic opportunity to grab new arrivals or higher-priced items like sweatshirts and fleece. (Expires: October 31, 2025)
• JULIA20 – Take a solid 20% off sitewide. This reliable code is perfect for grabbing a tee or two that you've been eyeing. (Expires: November 6, 2025)
• CANDLEDEAL – Score two candles for just $30 with this special bundle code. Perfect for making your home feel as good as your clothes. (Expires: November 15, 2025)

It's always a smart move to check the terms for any specific exclusions before you check out. Some promo codes may not be applicable to items already on sale, custom gear, or specific charitable products. But with so many options available, you're almost certain to find a deal that works for you.

Get 25% Off With A Life is Good Promo Code

The 25% off sitewide discount is one of the most sought-after promotions from Life is Good and mirrors what JCPenney has offered in late summer and early fall. It offers a substantial reduction across their entire catalog, making it the perfect time to invest in pricier items like their cozy fleece hoodies or durable outerwear.

Codes like GOODFRIENDS or FRESH25 are often released during seasonal sales events or "Friends and Family" promotions. To catch these valuable codes, make sure you're subscribed to their newsletter and keep an eye on DealNews, as we post them as soon as they become available.

Your Life is Good First Order Promo Code

Life is Good rolls out the welcome mat for new customers with some excellent introductory offers. The easiest and most reliable way to get a discount on your first purchase is by signing up for their email newsletter. You'll almost instantly receive a promo code for 15% off. Occasionally, they'll even bundle this with free shipping for first-time buyers, making it an even sweeter deal. Signing up is a no-brainer for any first-time shopper looking for immediate savings.

Does Life is Good Have a Free Shipping Promo Code?

You're in luck! One of the best ongoing perks of shopping at Life is Good is that you don't even need a promo code for free shipping. The brand offers free standard ground shipping on all orders within the United States, with no minimum purchase required. This is a fantastic policy that sets them apart from many other apparel retailers and saves you an extra $5 to $10 on every single order. While they do charge for expedited shipping, the free standard option makes it easy and affordable to place an order anytime the mood strikes.

Finding A Life is Good 3 for $60 Promo Code

While you might not find a specific promo code that says "3 for $65," this type of deal is very common in the form of a bundle offer. Life is Good is famous for its multi-buy discounts on essential items. A "3 for $60" or "3 for $65" deal is often available for their popular long-sleeve Crusher Tees. These promotions are typically applied automatically in your cart once you've added three qualifying items, so no code is necessary. It's an excellent way to stock up on your favorite styles in different colors.

What Does Life is Good Apparel Cost Before Promos?

Life is Good has always positioned itself as a premium casual wear brand, with pricing that reflects its commitment to quality materials and ethical production. While you won't find fast-fashion prices here, the value is evident in the durability and comfort of their clothing. Their pricing is competitive with other lifestyle brands like Vineyard Vines or Southern Tide, but the frequent availability of discounts often makes Life is Good the more budget-friendly choice.

Here's a look at the typical full-price costs for some of their most popular items in 2025, giving you a baseline so you can appreciate just how good the deals really are.

These prices represent the quality you're getting, but as seasoned deal seekers know, they're just a starting point. By using the promo codes and savings strategies outlined here, you can consistently purchase these high-quality items for significantly less.

How to Redeem a Life is Good Promo Code

Ready to turn those good vibes into great savings? Applying your discount code is a simple and straightforward process that takes just a few seconds at checkout. No need to jump through hoops; the website makes it easy to see your savings before you pay.

Here's a step-by-step guide to redeeming your code:

• Start by shopping on the Life is Good website. Fill your cart with all the optimistic apparel and accessories you want.

• Once your shopping is complete, click on the cart icon in the top-right corner of the page and select "Checkout."

• On the checkout page, you'll enter your shipping information on the left side. Look to the right side of the screen, where you'll see your Order Summary. Directly beneath the list of items in your cart, there is a field that says "Discount code or gift card." Carefully type or paste your promo code into this box. The codes are often case-sensitive, so accuracy is key. Click the "Apply" button next to the box.

• Watch as your order total updates to reflect the discount. You can now complete your purchase and enjoy your savings.

It's a refreshingly simple process. Just make sure the code has been successfully applied and the discount is visible before you enter your payment information to finalize the order.

Key Things to Know About Life is Good Discounts

Navigating the world of coupons and discounts can sometimes feel like a puzzle. To help you become a Life is Good savings expert, we've compiled a comprehensive list of frequently asked questions. This guide covers everything from the timing of sales to what to do if your code isn't working, ensuring you have all the information you need to save the most money.

How Often Can I Find a Working Life is Good Promo Code?

The short answer is: all the time! Life is Good is one of those generous brands that almost always has a promotion running. Unlike some retailers where a good coupon is a rare find, you can typically expect to find a wide array of active offers any day of the week. At any given time, it's common to see over 20 verified promo codes and deals in circulation, ranging from sitewide discounts like 20% off to tiered offers that give you a larger dollar amount off bigger purchases. This consistent availability means you rarely have to wait to get a good price on your favorite optimistic gear.

When is the Best Time to Find Life is Good Deals?

While Life is Good offers deals year-round, there are strategic times to shop for the deepest discounts. The most significant sales consistently happen around major shopping holidays. Mark your calendar for Black Friday and Cyber Monday, as this four-day period typically sees sitewide discounts of 30%, 40%, or even higher.

The end-of-season clearance events, particularly in late winter (February/March) and late summer (August/September), are also fantastic times to find markdowns of up to 50% on seasonal apparel. Finally, keep an eye out for their "Good Vibes Day" sale in July, which often features incredible deals on their classic T-shirts.

When Is the Best Time of Year to Shop for the Deepest Discounts?

While you can find a good deal almost any time, there are a few key periods when the discounts get even better. The most significant sales consistently happen around major shopping holidays. Mark your calendar for Black Friday and Cyber Monday, as this four-day period typically sees sitewide discounts of 30%, 40%, or even higher. End-of-season clearance events, particularly in late winter (February/March) and late summer (August/September), are also fantastic times to find markdowns of up to 50% on seasonal apparel. Finally, keep an eye out for their annual "Good Vibes Day" sale in July, which often features incredible deals on their classic T-shirts.

Does Life is Good Have a Rewards or Loyalty Program?

Currently, Life is Good does not have a traditional points-based loyalty or rewards program where you earn rewards with every purchase. However, they do encourage customers to create an account on their website. The main benefits of having an account are a faster checkout process, the ability to save shipping and payment information, and easy access to your order history. The best way to get consistent rewards is by subscribing to their email and text lists, which provide exclusive access to promo codes and early sale announcements.

How Does Life is Good Compare to Competitor Brands?

Life is Good occupies a unique space in the apparel market, blending a strong lifestyle message with quality casual wear. Its primary competitors include other preppy and outdoor-inspired brands that emphasize a particular way of living. Here's how it stacks up against some of the alternatives:

While brands like Patagonia focus on technical performance and command a higher price with very few sales, Life is Good makes its products much more accessible through constant promotions. Compared to Vineyard Vines and Southern Tide, which have a more traditional retail calendar with distinct seasonal sales, Life is Good offers a steady stream of discounts, making it easier for deal seekers to save at any time of the year.

Can I Stack Multiple Promo Codes on One Order?

As a general rule, Life is Good does not allow for "stacking" multiple promo codes in a single transaction. The checkout system is designed to accept only one code per order. However, there is a silver lining for savvy shoppers. You can often apply a percentage-off or dollar-off promo code to items that are already marked down in the "Sale" section. This is a form of "stacking" a discount on top of a sale price, and it can lead to some of the biggest savings on the site.

What Did Past Life is Good Deals Look Like?

Looking back at the brand's promotional history gives us a fantastic roadmap for future savings. Over the past five years, Life is Good has consistently offered a variety of valuable discounts. In 2021, shoppers frequently enjoyed deals in the 20% to 40% off range. By 2023, a common and popular promotion was a straightforward 25% off sitewide sale.

We've seen specific codes like FALLFEST offering a tiered discount of $30 off orders of $99 or more, perfect for holiday shopping. Another popular past offer was a free gift with purchase, such as a free beach towel with a $99 order using the code SUNSOUT. This history shows a clear pattern of generous, recurring promotions that shoppers can count on.

What Are the Restrictions on Life is Good Discounts?

Like most retailers, Life is Good promo codes come with a few terms and conditions. It's always wise to check the fine print, but some common exclusions to be aware of include: custom apparel, eGift cards, and specific collaboration items. Often, charitable products where a portion of the proceeds is donated, like The Playmaker Project Giving Tee, are also excluded from further discounts. Promo codes typically cannot be applied to sales tax or shipping fees, and they are not valid on previous purchases.

Does Life is Good Offer Special Discounts for Students or Teachers?

While Life is Good doesn't have a permanent, standing discount for specific groups like students, teachers, or military members, they have offered these in the past through verification services. It's always a good idea to check the footer of their website or use a browser extension that checks for these types of special discounts at checkout. The brand's main focus for giving back is through its Playmaker Project, which supports educators and childcare professionals with resources and donations.

Can I Get a Discount on a Large or Bulk Order?

Planning a family reunion, a team event, or just a massive wardrobe overhaul? You might be in luck. Life is Good is happy to discuss potential discounts on bulk orders of 25 or more items. To inquire about a large order, you'll need to contact their customer service team directly via their toll-free number to discuss your specific needs and see what kind of pricing they can offer.

How Can I Track My Order or Find a Physical Store?

Once your order is out the door, you won't be left in the dark. After your purchase is confirmed, Life is Good will send you a confirmation email that includes a tracking code. You can use this code to follow your package's journey all the way to your doorstep. If you prefer to shop in person, you can use the handy store locator on their website to see if there's a Life is Good retail store or an authorized dealer in your area, letting you feel the softness of their famous tees for yourself.

What's the Deal with Shipping and Returns?

One of the brand's biggest perks is its shipping policy. Life is Good offers free standard ground shipping on all orders to the 50 U.S. states, including P.O. boxes and APO/FPO addresses, with no minimum purchase required. This is a fantastic value that saves you money on every single order.

And if your order isn't quite right, their customer-friendly return policy is just as straightforward. You have a generous 60-day window from the date of purchase to return items for a full refund. Returns are free, and you can easily print a prepaid shipping label from their website. Just ensure the items are unworn and in good condition with the tags attached.

Troubleshooting Your Life is Good Promo Code

It can be frustrating when a promo code you're excited about doesn't work at checkout. The good news is that the issue is usually a simple one that can be fixed in a few steps. We've broken down the most common problems and how to solve them, so you can get back to saving.

What Should I Do if My Promo Code Doesn't Work?

If you've entered your code and nothing happens, or you get an "invalid code" error, run through this quick checklist before giving up. Nine times out of ten, one of these steps will solve the problem.

• Check for Typos. This is the most common culprit. Promo codes are often case-sensitive, so a code like GOODFRIENDS must be entered in all caps. Carefully re-type the code to ensure there are no extra spaces or spelling errors.
• Verify the Expiration Date. Every good deal has to end sometime. Double-check the expiration date of the promo code to make sure you're not trying to use it after it has already expired.
• Confirm the Source. Codes from verified sources like DealNews or the official Life is Good newsletter have a very high success rate. If you found a code on a random third-party coupon site, there's a higher chance it could be expired or fake.
• Try Another Verified Code. If you've gone through these steps and the code still isn't working, it may have unlisted restrictions. The easiest solution is to simply grab a different verified code from our list and try again.

It's always a smart move to check the terms for any specific exclusions before you check out, as some promo codes may not be applicable to items already on sale, custom gear, or specific charitable products. But with so many different types of offers available, you're almost certain to find a deal that works for you, letting you snag that optimistic tee or cozy sweatshirt you've been eyeing.

I Applied a Coupon, But My Discount Seems Lower Than I Expected. Why?

This is a very common scenario, and it almost always happens because one or more items in your cart are excluded from the promotion. For example, let's say you have a 25 percent off sitewide code, and your cart contains a full-priced Crusher Tee and a hat from the clearance section. Most sitewide codes only apply to full-priced merchandise, so the discount will only be calculated on the Crusher Tee, not the sale hat.

Always check the coupon's fine print for common exclusions, which at Life is Good often include: custom apparel, items already on sale, charitable items, and eGift cards. The checkout system is correctly applying the discount, but only to the eligible items in your cart.

Can I Use Two Promo Codes at Once, Like a Percent-Off Code and a Dollar-Off Code?

The short answer is no. The Life is Good checkout system is designed to accept only one promotional code per order. This means you have to choose the single best code for your purchase.

Pro Tip: Do the math to see which code saves you more money. If you have a choice between a "20 percent off" code and a "$15 off $75" code on an $80 order, the 20 percent off code will save you $16, making it the better choice. However, for a $75 order, the $15 off code is clearly the winner. Always pick the one that gives you the biggest discount on your specific cart total.

Can I Use an Email Promo Code at a Physical Life is Good Store?

This depends on the specific promotion. The majority of promo codes you receive via email or find on the website banner are intended for online use at lifeisgood.com. However, some promotions are valid both online and in-store. If an email offer is valid in-store, it will typically include a scannable barcode that the cashier can use. If there's no barcode, it never hurts to politely ask the store associate if they can honor the online promotion. The worst they can say is no, but sometimes they are able to help you out.

Can I Add My Promo Code After I've Placed My Order?

Unfortunately, once an order is submitted, the system doesn't allow for a promo code to be applied retroactively. Life is Good's policy states that discounts cannot be applied to previous or pending purchases. The best thing to do is to be extra careful at checkout and ensure your discount is reflected before you confirm payment. Save the code for your next purchase!

Other Ways to Save on Life is Good Products This Year

Beyond entering a promo code at checkout, there are numerous other strategies you can use to ensure you're getting the best possible price on Life is Good gear. By combining these methods, you can maximize your savings on every single purchase.

Always Shop the Sale Section

Before you even think about browsing the new arrivals, make the "Sale" tab on the Life is Good website your first stop. This section is a treasure trove of past-season styles, discontinued graphics, and overstocked items at discounts of up to 50% off. It's the best place to find their signature Crusher Tees for under $20. For the biggest markdowns, check the sale section at the end of a season.

Sign Up for the Newsletter and Text Alerts

This is one of the easiest ways to get a guaranteed discount. By subscribing to the Life is Good email newsletter, you'll immediately receive a 15% off code for your next order. Similarly, opting into their text message alerts will often net you a 20% off code. These lists are also the best way to get notified about flash sales and receive exclusive subscriber-only offers throughout the year.

Take Advantage of Bundles

Life is Good heavily promotes its bundle-and-save deals because they offer fantastic value. These offers are always running and are perfect for stocking up on basics. Look for deals like "2 for $35" on solid short-sleeve tees, "2 for $35" on hats, or "3 for $60" on long-sleeve tees. These discounts are applied automatically at checkout, making it a simple way to save without needing a code.

Are There Student or Military Discounts?

While not always advertised on their homepage, Life is Good has been known to offer special discounts for students, teachers, and military members. These are typically verified through third-party services like ID.me. If you fall into one of these categories, it's always worth checking for a verification link at the bottom of their website or during the checkout process to see if you're eligible for an extra discount.

What Our Deal Seekers Are Saying

Across the community of online shoppers and deal hunters, the consensus on Life is Good promo codes is overwhelmingly positive. Customers frequently report a high success rate with the codes provided through the brand's official channels, like their email newsletter and website banners. Verification rates are consistently high, meaning the codes you find are very likely to work as advertised.

The brand's straightforward approach is a big part of this success. The free shipping on all U.S. orders is a universally praised perk, and the bundle deals are seen as a reliable way to get value without needing to hunt for a code. While occasional codes might have specific restrictions that catch some shoppers by surprise, the overall sentiment is that Life is Good is a brand that genuinely makes it easy and rewarding to save money.

Are Life is Good Promos Worth It This October?

In a crowded apparel market, Life is Good continues to be a worthwhile investment in 2025. The brand's value proposition goes far beyond its optimistic slogans. You're paying for high-quality, comfortable clothing that is built to last, resisting the pilling and shrinking that plagues so many cheaper alternatives. The classic, timeless designs mean your favorite tee won't go out of style next season, giving you years of wear.

When you also consider the company's inspiring mission—donating 10% of its net profits to help children in need—every purchase feels like it's contributing to something bigger. For consumers who value durability, comfort, and a brand with a positive impact, Life is Good delivers on all fronts. And with the constant availability of significant discounts and deals that DealNews provides, you can feel confident that you're getting that exceptional value at the best possible price.

How We Find and Publish Promo Codes

Our dedicated team of deal curators scours every corner of the internet to find the best Life is Good deals for you, our readers. We work tirelessly, checking newsletters, social media, and retailer sites to source and verify every coupon and promotion. Our process ensures that the offers we publish are active, accurate, and provide real value, so you can shop with the confidence that you're truly getting a great deal.

For over two decades, DealNews has been the trusted authority for millions of readers looking to save money on everything under the sun, and our commitment to finding the best Life is Good deals is no exception. All those years of experience go into making absolutely sure that every deal we publish is the best price you're likely to find, period. Our loyalty is to you, the reader, first and foremost.

Want to tap into that expertise directly? Consider signing up for the DealNews Select newsletter. It's your daily dose of the handpicked hottest deals delivered straight to your inbox every weekday. Plus, if there's a specific Life is Good hoodie or hat you're waiting to go on sale, you can set a deal alert and get an instant notification the moment the price drops.